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Downtown's favorite shoe line 80%20 presents the charming and edgy Fall 08 collection. After years at Calvin Klein and Michael Kors, designer Ce Ce Chin decided to create a comfortable yet fashionable shoe line... et voila, 80%20 was born.
Remixing her greatest hits and introducing new shoe styles, 80%20's Fall 2008 collection may inspire you to break some records of your own. Rock a classic boot with the signature hidden wedge in a traditional knee high. Add the latest spin with a slouchy western or riding boot. Step it up in a poppy patent leather bootie or mary jane. Re-master your sneaker collection with the superhero "Kira". Discover a new favorite with the "Justine": a combination panel boot of colors and textures on a perfect heel. Also, bring back a Spring favorite- the Diva; part jazz shoe, part platform, and all attitude.
In the boys club of mammoth footwear brands, Ce Ce Chin's story reads like David vs. Goliath. Of course you can't go wrong with a great idea; the concept behind 80%20 came from her observation that we tend to wear the favorite 20% of our wardrobe 80% of the time- and these shoes are definitely part of the 20% you can't live without.
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